***********************************
Brakke Consulting’s
Animal Health News & Notes for March 22, 2019
Copyright © Brakke Consulting
Editor: Lynn Fondon DVM MBA
************************************
IN THE NEWS:
Brakke Consulting news
Market research services
other news
Adisseo
APSA
Arcadia Biosciences
Bayer
BioMar
Biomin
Blue Buffalo
Double S Liquid Feed Services
Embion Technologies
Hill’s
IdentiGEN
International Animal Health
Iowa Premium
Merck
National Beef Packing
Stokes Healthcare
Sysco Holdings
The Lind Partners
True Leaf
Tyson Fresh Meats
Wild Earth
Xolo (Cayman) Limited
***********************************
BRAKKE CONSULTING
MARKET RESEARCH SERVICES
Look Before You Leap
Depend on Brakke Consulting to meet your company’s market research needs, whether it is:
• Assessing the feasibility of a new product or technology
• Identifying the opinions and trends of veterinarians, pet owners or producers
• Determining the current market for products
With our in-house database of veterinarians and the ability to custom-tailor surveys of a wide variety of target audiences, we provide reliable insights into this unique industry. We also produce multi-client reports in a number of high-interest animal health market areas. For more information, see our website or call our Dallas office at 972-243-4033.
**********************************
COMPANY NEWS RELEASES
• Merck Animal Health announced the launch of Innovax ND-ILT vaccine for poultry. Innovax ND-ILT is designed to protect poultry against Newcastle disease (ND), infectious laryngotracheitis (ILT) and Marek’s disease. It can be administered to chickens either in ovo or subcutaneously at the hatchery. (Animal Pharm)
• The FDA is alerting pet owners and veterinary professionals about the expanded recall of 85 total lots of 44 varieties of canned dog foods manufactured by Hill’s Pet Nutrition after receiving complaints that dogs eating the food experienced vitamin D toxicity. Hill’s Pet Nutrition initiated this recall in late January 2019, however, as of March 20, 2019, the firm expanded the scope of the recall to include additional products and product lots. For more details, go to https://www.fda.gov/AnimalVeterinary/NewsEvents/ucm634138.htm?utm_campaign=3-21-2019-Hills&utm_medium=email&utm_source=Eloqua. (FDA)
• Blue Buffalo announced the launch of Blue Natural Veterinary Diet GI Low Fat dry food. The diet is indicated to help adult dogs that have difficulty digesting fat. (Todays Veterinary Business)
• Wild Earth announced it earned a $550,000 deal from Mark Cuban on the TV show Shark Tank for vegan dog treats. The main ingredient in the Wild Earth treats is “koji” (a fungi superfood), which is its lab-grown protein that includes 10 essential amino acids. (NAVC.com)
• International Animal Health introduced BioWorma, the first products proven to decrease the re-infestation of roundworm larvae. BioWorma, or Livamol with BioWorma, contain the natural fungus Duddingtonia flagrans. When fed to grazing animals the thick-walled spores pass through the digestive system – remaining inert – and out into the manure. When the infective nematode/roundworm larvae become active within the manure, the fungus germinates, forming a fungal web that captures, paralyses and consumes infective larvae. (thehorse.com)
• Adisseo announced that the FDA has approved the distribution of Selisseo, the first pure source of organic selenium in the US market that provides selenium in the form of Hydroxy-selenomethionine. The product is approved for use in chickens, turkeys and swine. (Feed Strategy enews)
• Tyson Fresh Meats announced it is collaborating with IdentiGEN to use the latter’s signature DNA TraceBack system to trace beef back to the individual animal of origin. (Feedstuffs)
• Arcadia Biosciences announced that the FDA has approved the use of gamma linolenic acid (GLA) safflower oil in cat food. GLA safflower oil was approved for use in human foods by the FDA in 2009 and in dog foods in 2018. (GlobalPets)
• Double S Liquid Feed Services introduced Rum Molasses to their product portfolio. The unsulphured blackstrap molasses, made from the finest domestic molasses, in 5- or 50-gallon sizes or a 2,000-pound tote. (company press release)
• True Leaf announced a funding agreement with an entity managed by The Lind Partners for the issue of a convertible security for gross proceeds of $4.5 million. Proceeds will be used to expand the company’s cannabis-based pet product lines and for scaling of global distribution. (Pet Business)
• Stokes Healthcare Inc. announced it is recalling 1 lot of 81 units of Pilocarpine 0.1% Ophthalmic Solution because it contains an elevated concentration of a preservative that may cause irreversible dry eye. (Vet Candy)
• National Beef Packing Co., along with shareholders from Marfrig Global Foods, announced that it acquired beef processor Iowa Premium for $150 million. Iowa Premium was previously owned by Sysco Holdings. (Vet Advantage – Meat+Poultry)
• CHINA Bayer Animal Health announced the launch of its Seresto flea and tick collar in the Chinese market. With this launch, Seresto is now registered in 78 countries. (Animal Pharm)
• EU Biomin announced the launch of FUMzyme sol, the first water-soluble purified enzyme that degrades fumonisins into non-toxic metabolites according to the company. FUMzyme sol uses enzymatic bio-transformation to counteract fumonisins in the gastrointestinal tract of animals. It is designed to be sprayed on extruded feeds. (Animal Pharm)
• CHILE BioMar announced will acquire the remaining 50% of shares in the Chilean aquaculture feed factory APSA, pending approval from authorities. When BioMar acquired Provimi Aqua in 2007, the joint venture in the APSA factory was part of the package. The acquisition represents a value of US$17 million. (Feed Strategy enews)
• SWITZERLAND Embion Technologies announced it is looking to source series B funding of $3 million to develop its prebiotics. Embion has developed a unique, patented form of catalysis using side-stream foodstocks, and is about to commercialize at pilot facility scale. (Animal Pharm)
• CHINA Xolo (Cayman) Limited announced that it has secured a total of $13 million in its Series B financing round. The Chinese pet food company launched Mollybox, a subscription-based service for cat owners. Often referred to as the Chinese equivalent of BarkBox, Mollybox not only provides cat litter and cat food but also sends cat owners a “Surprise Box” every month filled with various kinds of cat snacks and nutrition products to fulfill consumers’ pursuit in exploring new products. (Globalpets)
***********************************
ANIMAL HEALTH NEWS
• US – MIDWEST FLOODING Record floods have devastated a wide swath of the US’ Farm Belt across Iowa, Nebraska, South Dakota and several other states. Nebraska’s agricultural sector alone could be facing nearly a billion dollars in damage and losses after a blizzard and record flooding across the Midwest, according to early estimates from state and industry officials. (Wall Street Journal, Reuters)
• US – BOVINE TB Texas Animal Health Commission (TAHC) officials confirmed bovine tuberculosis (TB) in one dairy located in Sherman County in the Texas Panhandle. As a part of the ongoing epidemiological investigation, TAHC also confirmed bovine TB in an associated calf-raising operation in Dallam County, Texas. The bovine TB-affected facilities are under quarantine or hold and will remain so until they meet all requirements for release through testing and removal of infected animals. Texas has had TB-free status from USDA since 2006. (Feedstuffs)
• US – GENE EDITING WEBINAR The FDA’s Center for Veterinary Medicine (CVM), with participation from the FDA’s Center for Biologics Evaluation and Research (CBER), announced it will hold a public webinar about genome editing in animals on April 25, 2019. This webinar is rescheduled from the original date of December 3, 2018. The webinar is open to the public, but advance registration is required to participate in the live-cast webinar. To register, please visit https://collaborationcqpub1.fda.gov/content/connect/c1/7/en/events/event/shared/94473679/event_landing.html?sco-id=165894744&_charset_=utf-8. (FDA)
************************************
BRAKKE CONSULTING VIEWPOINT
It seems that every week I read multiple articles in the trade touting optimism in the animal health community about new technologies that could lead to new and exciting products to improve the welfare and productivity of animals. Genetic selection for disease resistance, new strategies for mitigating infectious disease and advances in animal monitoring are a few of the promises being realized for food animals.
Many say that the most exciting times for our industry lie ahead. I feel I could have made that statement almost every day of my career. However, I also know making exciting things happen has never been easy. Building and executing winning strategies for technologies, products, colleagues, and customers is hard and sometimes uncertain work. If you are seeking an additional opinion and a second pair of eyes to critique your uncertainties about your companion or food animal challenges, Brakke Consulting has experienced consultants and tools that can help you proof and perhaps improve your ideas.
Cary Christensen, Senior Consultant
**********************************
This electronic newsletter is the sole property of Brakke Consulting.
Any use of the contents herein should be approved by and appropriately attributed to Brakke Consulting.
For more information about Brakke Consulting’s services and syndicated studies, visit our website at www.brakkeconsulting.com.
Brakke Consulting
806 Green Valley Rd
Suite 200
Greensboro, NC 27408
English (United States) 
Portuguese